AdDuplex has released its Windows Phone / Windows 10 devices report for August 2016. For your information AdDuplex gathers, analyses and releases Windows Phone and Windows devices market share report every month. Here is how the report was generated.
This report is based on data collected from around 5,000 Windows phone apps running AdDuplex SDK v.2 (and higher). The raw data analyzed was collected over the day of August 22nd, 2016 (UTC time) unless otherwise stated. We have made every attempt to consolidate different reported phone model names under their canonical retail model names, but it is possible that some of the rare model name variations were not accounted for. AdDuplex is the largest cross-promotion network for Windows Phone and Windows Store apps and games empowering developers and publishers to promote their apps for free by helping each other. AdDuplex was established in January 2011 in Vilnius, Lithuania. As of August 2016, more than 10,000 apps actively use AdDuplex to gain more visibility.
Highlights:
Windows 10 Mobile growth has got some momentum now. It is now on 14% of Windows phones out there. Windows Phone 8.1 still holds lion’s share at 77.3%
If we compare Windows 10 Mobile versions, Windows 10 Mobile Build 10586 is still on 41.3% of devices. Windows 10 Mobile Anniversary update holds 52.4% share and it is quite impressive feat. Even Windows 10 Mobile RS2 is on 6.3% devices.
Worldwide Lumia 535 remains the top dog. Lumia 640 may overtake Lumia 520 soon.
Lumia 550 is the top Windows 10 Mobile phone worldwide.
Coming to Windows 10 PCs, Windows 10 Version 1511 (Build 10586.XXX) is running on 77.2% of them. Windows 10 Anniversary update is now on 16.2% of Windows 10 PCs.
