According to CMR’s India Mobile Handsets Market Review for the year 2012, India registered 221.6 million mobile handset shipments for CY (January-December) 2012. Great news is that Nokia, was the overall market leader with 21.8% share of the total mobile handset shipments!!
India still being the Featurephones dominated market, only 15.2 million smartphones were shipped in year 2012. Nokia was second largest smartphone player with 13.7% share, which is still good considering Lumia WP8 devices were launched only in January 2013. In case of featurephones, Nokia has shipped 22.8% of overall featurephone units shipped in 2012.
Further, it seems Featurephones have grown by 20% and smartphones registered nearly 35% of Y-O-Y growth. Hence, even in 2013 India will see majority of mobile handset shipments belonging to featurephone category, but smartphone may see their overall percentage of total shipment growing!! This is where low-end smartphone like Lumia 520 and Lumia 620 become important for Nokia, considering price sensitivity of Indian market.
