TrafficTwo HERE related new bytes!!

HERE has expanded its Live Traffic coverage to 50 countries now. HERE has also added innovative new feature of reversible express lane coverage

In our pursuit to bring comprehensive live traffic coverage to the whole world, we are pleased to announce we now have 50 countries ticked off the list. We have significantly expanded our coverage in the Middle East, adding live traffic data to Bahrain, Kuwait, Oman and Qatar. In addition, we’ve just extended our European coverage with live traffic in Bulgaria and Romania.

Not only have we expanded our real-time traffic coverage, but HERE has added innovative new features to further enhance the product. Take for example, reversible express lane coverage. In certain metropolitan areas these types of express lanes, where the direction of the lane can change depending on, say, rush hour or congestion, HERE Real Time Traffic updates the direction of traffic flow. Not only does it keep the driver informed but it also allows them to make more intelligent routing choices based on this information.

In another piece of HERE related news, Market-leading research and consulting firm Ovum awarded HERE the top spot in mapping and traffic data in its most recent semi-annual Location Platform Index.

Ovum gave HERE an overall score of 8.02 and the clear number one spot in its ‘completeness’ index, which rates the overall capabilities of providers in the location-based services market.

The score reflected HERE’s leadership position in mapping data, traffic and signage information, the feature set of its location platform, the ability for customers to access data across different devices, as well as its applicability across different industries.

“HERE’s customer footprint spans the automotive, enterprise and consumer domains, giving it tremendous reach. That and its high score for completeness places HERE firmly in the Leaders category of Ovum’s Location Platform Index,” said Neha Dharia, Senior Analyst at Ovum.