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KWP Aug report: Windows Phone grows in UK, Europe, US, Italy (14.4%).

1Latest Kantar Worldpanel’s report for three months ending August 2014 shows Windows Phone growing in major European markets. The Windows Phone sales share in EU5 markets has grown to 9.2% as compared to 8.7% last month. This may be due to strong performance of Lumia 630 and newly launched Lumia 530 in these markets.

In case of UK, Windows Phone has shown both YoY and MoM sales share growth and now is at 10.3%. In Italy too, it has shown strong growth both YoY and MoM and now stands at 14.4% sales share.

In US market, sales share for the month of August is up at 4.7% as compared to last month figures of 3.9%. This may again be attributed to Lumia 630 and Lumia 635’s strong performance.

In France, sales share is slightly up, while slightly down in Spain as compared to last month figures.

Have a look at the last month figures here.


Nayan has more than 10 years of experience of covering Technology and innovations. He is a big Nokia fan and Tech disruptions aficionado. He loves to review new cool gadgets and writing about Android, iOS, Gadgets and general Technology stuff. He has been associated with other well-known Tech sites WinCentral and GadgetOx since long. He currently sports a Lumia 950 XL and Nexus 5X. Other interests include listening to Nu-Metal Hits and Kick-Boxing. Write to him at Email: [email protected]
  • Sad to see Windows Phones declining in Australia and it’s purely down to the fact that the sales staff at our phone carriers are so ill-informed about the phone and it’s OS, plus there is very little store presence or advertising for Windows phones in Australia.
    I specifically went into a store to get a new Nokia (Lumia) 930 for my mum and the guy tried to sell me a Samsung S5 and said it can do this and it can do that… When I showed him what I could do on my Nokia 625 running Windows 8.1.1 he was truly surprised and couldn’t believe the functionality of Cortana which is just in Alpha in Australia… I really wish Windows would push their product more in Australia to help grow the brand… even better, open up a Windows store in Australia