Flipkart has just marked Nokia brand’s foray in smart home appliances market by launching Nokia-braded Air conditioners in India. Yes, you heard it right. Nokia ACs are a thing and Flipkart will start selling five variants of Nokia smart ACs starting December 29, 2020.
The Nokia smart AC range starts at Rs. 30,999. Flipkart has highlighted smart climate control, adjustable Inverter technology, environment-friendly refrigerant and air purification to be the key features.
Nokia smart AC features:
Here is the full press release below.
Bengaluru – December 21, 2020: Flipkart, India’s homegrown e-commerce marketplace, today announced the launch of ‘Made-in-India’ Nokia air conditioners – marking the global technology brand’s entry into the home appliances segment. With smart technology and interoperability that monitors climatic conditions, eliminates impurities from the air indoors, and is energy efficient, the air conditioners seek to holistically fulfill customers’ requirements. The range will be priced starting Rs. 30,999 and will be available on Flipkart from December 29, 2020.
With people increasingly spending more time at home – healthy air, clement temperatures, seamless smart technology, and customized cooling become vital factors that influence the purchase decisions for consumers. The Nokia range of air conditioners ensures that these consumer needs are met. The Nokia air conditioners include many unique features including Adjustable Inverter mode, environment-friendly R-32 refrigerant, Intelligent motion sensors and wi-fi connected Smart climate control, and ensures that these air conditioners offer an experience that goes beyond cooling.
Speaking about the launch, Dev Iyer, Vice President – Private Brands, Flipkart, said, “We are excited to extend our collaboration with Nokia to bring ‘Made-in-India’ Nokia air conditioners to consumers. Over the course of last year, we have launched superior products, at the back of our extensive consumer understanding, to bring offerings that are customized for the needs of Indian consumers. Smart home appliances have paved their way into households that ask for ‘more’ from their devices, and hence with this latest launch of Nokia air conditioners we wanted to bring innovation beyond just cooling – to give both multifunctional and environmentally friendly experience to consumers.”
Vipul Mehrotra, Vice President, Nokia Brand Partnerships, said, “Bringing the Nokia brand into the smart home appliance category with Flipkart in India is another milestone in our strategic relationship. Improving air quality in the home through smart sustainable technology allows us to offer people an intelligent and eco-friendly air conditioning option that meets the needs of today’s consumer.” The air conditioners are designed, engineered, and manufactured entirely in India and are uniquely tailored to ensure longevity and durability, especially with its blue-fin anti-corrosive technology