Home News New “Nokia Pure” design system turns heads with its elegance (Gallery)

New “Nokia Pure” design system turns heads with its elegance (Gallery)


Nokia is known for its design credentials in both hardware and its supporting software too. The company also has a fascination about using “Pure” term to refer to its design principles. So, now Nokia has introduced a brand-new “Nokia Pure” design system. The new Nokia Pure design does look minimalistic yet elegant.

The new Nokia Pure design system provides all design basics including elements, components, templates and guidelines. It aims to provide consistency in design across all Nokia products and platforms. Nokia terms it as a flexible future-proof design system.

Pure is a flexible, future-proof design system created for and by Nokia. 

Nokia Pure is the latest design system update that has been evolved to produce consistent, flexible and future-proof digital products. The system is made up of foundational elements, components, templates and guidelines, all of which facilitate in producing a fresh, clean and minimal new brand expression for Nokia B2B and Enterprise digital products in line with the new brand expression.

Nokia Pure Design system gallery:

Though one needs to keep in mind that the Nokia Pure Design system is not aimed at branded devices like Nokia smartphones. It is meant for Nokia owned & manufactured devices like Wi-Fi routers and supporting software, B2B enterprise software. But rugged smartphones like Nokia XR20 5G, whose Industrial edition is sold by Nokia for military-grade protection in hazardous environments may use “Nokia Pure” design system. It may run Nokia-developed applications using the same Nokia Pure design language.

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