During its earnings call, post release of Q2 results, Microsoft‘s CEO Satya Nadella has confirmed two important things about Lumia and Windows Phone. Lumia, as revealed by Satya Nadella has seen growth year-on-year basis in Q2. The volume of Lumia devices sold post closure of Nokia-Microsoft deal is 5.8 million units (65 days), so we can safely assume overall volume around 8.5 million on extrapolating the figure for entire Q2.
But that said, we are even year-over-year basis seen increased volume for Lumia, it’s coming at the low end in the entry smartphone market and we are pleased with it. It’s come in many markets we now have over 10% that’s the first market I would sort of say that we need to track country-by-country. And the key places where we are going to differentiate is looking at productivity scenarios or the digital work and life scenario that we can light up on our phone in unique ways.
Another important confirmation comes about merger of Windows, Windows RT and Windows Phone in one single operating system. While we reported evidences about about “One Microsoft OS” with Windows Onecore, this comes from horse’ mouth. All the stores, commerce and developer platforms will be unified to support this merger.
On phones, we saw a good early start to Lumia 630 and 635 as well as Lumia 930 especially in Europe. In the year ahead, we are investing in ways that will ensure our device OS and first party hardware aligned to our core. We will streamline the next version of Windows from three operating systems into one single converged operating system for screens of all sizes.
We will unify our stores, commerce and developer platforms to drive a more coherent user experience and a broader developer opportunity. We look forward to sharing more about our next major wave of Windows enhancements in the coming months. Our approach to first party hardware going forward is clear. At times, we will develop new categories like we did with Surface and we will responsibly make the market for Windows phone. However, we are not in the hardware for hardware sake, and the first party device portfolio will be aligned to our strategic direction as the productivity and platform company.
