HERE is a registered trademark owned by Nokia in both Europe and US and that can be seen in the screenshot above. This reminds us of how once huge number of clone apps with official names like YouTube and Facebook were swarming the Windows Phone store. So, it is quite natural for Nokia to take action against a firm using its registered trademark for apps or otherwise without proper licensing.
Nokia has given the firm a deadline of 10 February 2015 to re-brand its HERE service and app.