While a jump of 4.4 million to 8 million sales YOY may look good, but QOQ decline and that too when the latest quarter is holiday one, doesn’t paint a rosy picture here. There may be many reasons for this decline, but bad product planning by Nokia and MS-Nokia deal announcement may be the major ones. Lumia 525 and 1320 roll-outs were too late and too slow. There has been no proper replacement of Lumia 720 and Lumia 820 yet. MS-Nokia deal announcement may have taken its toll on motivation level of sales-force and also on dealer’s willingness to stock the Nokia phones.
Here is the tweet from Joe,
Folks who think holiday sales of WP declined are incorrect. 🙂 Activations more than doubled last holidays and increased each holiday month.
— joebelfiore (@joebelfiore) January 25, 2014