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Cool Asha 502 TVC featuring a hot model. Dress made up of 35 Lumia 1520 hits London Fashion Week 2014.

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Asha 502After digesting heavy changelogs, time for something lighter and spicier!!

Latest Asha 502 TV commercial features a hot model and promotes the features and personality of the device in a very impressive manner. I first saw it on TV and then Nokia India posted this on YouTube. Click here or watch the TVC video below.

Another interesting and spicy byte is about a “dress made up of 35 Lumia 1520s”. And it is not for novelty sake only, it is going to be showcased in London Fashion week 2014.

As mentioned on NokConv,

Now, Lumia will be starring at London Fashion Week 2014 putting Lumia in the hands of fashion royalty. Or, on fashion royalty, should we say.

In partnership with designers and Fashion Fringe winners, Fyodor Golan, Nokia has created the world’s first interactive skirt made up of 35 Nokia Lumia 1520 smartphones, each sporting a 20MP PureView camera and 6-inch screen.

As the skirt moves, images on the screens change colour, creating a synchronised shimmering effect that emulates real-world fabric. To form this illusion, a bespoke app was conceived that employs GPS technology to align the wearer’s movements with the skirt’s sparkle.

Via a camera in the model’s cap, the mosaic-style imagery will change from the Fyodor Golan AW Collection to a visual representation of the model’s surroundings.

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