As our readers rightly pointed out in comments, nothing can actually replace Nokia with its still existent huge brand-equity. Though, it is perhaps only Lumia that can try to fill in for Nokia branding. For those, who don’t know, Nokia branding is available only for existing Lumias and recently announced devices like Lumia 830 and Lumia 730 and will be dropped from future Lumias. We have even seen a leaked front panel of an upcoming Lumia device with “Microsoft” branding.